Need support? Click here!

Woman taking notes - Atelier Lumikha - Dumaguete

Content Marketing

February 12, 2020

Content marketing loosely refers to the marketing business process where an organization, individual, or outsourcer researches, plans, and creates relevant, engaging content.

The process extends to regularly posting the content online according to an editorial calendar and then promoting the content through social media, email updates, and other media.

Brands that publish and propagate relevant material are generally more successful at galvanizing and growing a target audience.

FB LinkedIn Google+